To make more profits, a company split-tested their website. They discovered that removing the “cancel subscription” button and providing a phone number to customer service instead increased the customer lifetime value. True story.
Hostage situations always cause collateral damage and seldom lead to any desired outcome for the kidnapper.
Our duty as business owners is to protect our clients.
Understand our clients’ needs, wants, and fears.
Offer the best possible services and products.
Use insights to truly understand what “the best” means to them.
Focus on that and execute with excellence.
That is how we can protect our clients from the competition.
When your client’s love you, life is easy.
Getting them to love you is hard.
The biggest barrier blocking that love? Us.
Your current identity, is it for excellence?
Or does doubt, worry, insecurity, or feeling anxious mutilate your intentions and actions and make you second guess, procrastinate or withdraw?
The right kind of support, deliberate daily routines and the right business structures are critical. They enable you to consistently lift your inner standards. They expand your capacity to serve with excellence.
I believe that you have what it takes. Got for it. Truly.
Ready to upgrade?
I’ve created a self-assessment that gives you clarity, eliminates uncertainty and brings you forward, immediately.
You do this test, your business can change very quickly.